$20,000 for the full 90-day engagement (43% discount from the regular $35,000 price).

Here's what you're getting:

• Consulting ($8,000 value): 30-day deep-dive where we build your ICP, analyze your CRM, build social proof assets, talk to customers, set up processes, build lists and triggers, and set up your entire cold email and cold calling infrastructure.
• Cold Email Service ($15,000 value): 3 months of full cold email execution, infrastructure management, and optimization.
• SDR Execution ($12,000 value): 2 months of dedicated SDR making daily cold calls. We're responsible for their output.

Total value: $35,000. Your price: $20,000.

That's less than hiring one junior SDR who doesn't know your ICP, can't write scripts, and will quit in 6 months with zero pipeline.

You get an entire team - strategy, SDRs, infrastructure, daily execution. If we don't hit 5 meetings per week, we work for free until we do.

Limited to 2 clients per month due to the intensity of work and responsibility we take on.

Most agencies optimize for vanity metrics - open rates, reply rates, meetings booked. We optimize for qualified meetings that turn into revenue.

We build everything on YOUR infrastructure - your domains, your CRM, your data. When we're done, you own the playbook, the lists, the scripts, the entire system. We don't take it with us.

We're a boutique agency - we only work with one customer type at a time. You're not competing with 50 other clients for attention.

And if you want to hire one of our SDRs full-time after the initial 3-month engagement, we can arrange that.

We've sold enterprise cold supply chain hardware to pharma companies, AI search to retail brands, and fintech factoring platforms. If it's sold B2B, we've probably sold something harder.

Complex products are actually easier - fewer competitors know how to sell them, and your buyers are starving for someone who actually understands their problems.

If your ICP is very niche, we either double down with more personalized activities and outreach (common for enterprise offers), or we look at your niche and figure out if it's actually as narrow as you think - or if it's a limiting belief holding you back.

Because junk meetings kill our reputation and waste everyone's time. We define "qualified meeting" with you upfront - title, company size, use case, budget, timeline, whatever matters to YOUR business.

If we book a meeting that doesn't fit your criteria, it doesn't count toward the 5 per week guarantee. We only count meetings you actually want to take.

Our long-term goal is for you to keep buying from us as we make you more and more money. We can't do that if we give you junk leads.

We guarantee 5 qualified meetings per week that SHOW. No-shows don't count toward the guarantee.

We reduce no-show rates by qualifying hard upfront, sending calendar confirmations, and following up the day before. Our average show rate is 70-80%.

Most people fail at outbound because:

• Their domains aren't warmed up properly
• Their lists are garbage (wrong titles, wrong companies)
• Their messaging is about them, not the buyer
• They give up after 2 weeks
• They're calling the wrong numbers at the wrong time with terrible openers

We've sent millions of cold emails and made hundreds of thousands of cold calls. We know what works. If your product has a real ICP and you're not selling something illegal, we'll make it work.

Cold calling is the oldest working lead generation method in existence. It has worked in the past and it will work in the future, even if AI takes over most jobs. That human touch is extremely important.

We have a number of clients we've scaled through cold calling. We cold call for our own business, and it still works.

But cold calling doesn't work when you do it wrong.

We verify direct dials AND mobile numbers. We test different times of day. We A/B test openers. We record every call and iterate weekly based on what's actually working.

Cold calling is actually one of our highest-performing channels because everyone else gave up on it.

We provide the SDRs. They're trained, managed, and coached by us daily. You don't hire anyone, you don't onboard anyone, you don't manage anyone.

Our SDRs are based globally - we hire the best talent regardless of location. What matters is their English proficiency, sales experience, and ability to execute our playbooks.

To date, we've hired over 40 salespeople whether for projects we manage or as recruiters.

Yes and no.

If we're managing the project, it's our call who we put on the account since we're responsible for the results.

If you'd like to only recruit or hire an offshore SDR using our processes, you absolutely have a say. We'll shortlist 3-5 candidates based on your parameters and send you their intro videos and resumes to review. Usual hiring process takes 1-3 weeks.

SDR churn is something you need to expect upfront. However, we maximize retention in three ways:

• We pay 1.5-2x above market - both base salary and commission
• Daily training and feedback - clear expectations, transparent communication
• Strong support system - they're not left to figure it out alone

If they churn, we replace them immediately from:

• Our community of SDRs/BDRs we've built over 4 years
• Our network of headhunters we can deploy at any time
• Stefan's LinkedIn network of 11.5k (80% SDRs and salespeople) for quick recruitment turnaround

You don't lose momentum.

We buy most tools on your behalf and cover the majority of costs, except for infrastructure-critical tools like Instantly that need to belong to you.

Our tool stack:

• Clay - orchestration
• Data - Lead Magic, Prospeo, Apollo, Snov.io (whatever's necessary), plus verification tools like Usebouncer, Neverbounce
• Outreach - Instantly (we've also used Smartlead, Lemlist, etc.)
• Email infrastructure - Cheap Inboxes for generating inboxes (better than Instantly's service)
• CRM - whatever your CRM is, but we have experience with HubSpot, SFDC, HighLevel, Close, Pipedrive to name a few
• Calling - our preferred dialer is Kixie, although we review dialers all the time. Our preferred calling method is manual dialing, or a power dialer. We've stopped using parallel dialers as they're not as effective.

Yes, but not to replace strategy or personalization. We use AI for:

• List enrichment and data cleaning
• First-pass research on accounts
• Analyzing call recordings for objection patterns
• Optimizing email subject lines

We don't use AI to write your cold emails or scripts. That's done by humans who understand your ICP.

We can send as many as necessary. We mostly start with 5-10 thousand emails per month and scale gradually.

This depends on your TAM size and how easy or hard it is to find quality leads and build qualified lists. We can easily send up to a few hundred thousand emails per month if needed.

Volume without deliverability is pointless, so we scale responsibly.

We'll build social proof from:

• Founder credibility and background
• Problem articulation (showing you understand their pain)
• Competitive intel (how others solve this problem poorly)
• Early design partners or pilot customers

If you literally have zero customers, we focus on problem-centric messaging and founder-led outreach.

Good. That means there's demand.

Saturated markets respond to better messaging, better targeting, and multi-channel outreach. We'll find the angle no one else is using - whether it's a new persona, a new trigger, or a channel (like calling) that your competitors abandoned.

We'll figure it out together in the first 2-4 weeks through:

• Interviewing your founder and sales team
• Analyzing your existing customers (if any)
• Running small test campaigns to 3-4 different personas
• Doubling down on what works

This is literally what Month 1 is for.

We look at the data:

• Are we booking the wrong titles/companies? (targeting problem)
• Are they showing up but not buying? (sales problem)
• Are they excited but can't get budget? (timing/authority problem)

If it's a targeting problem, we fix it. If it's a sales problem, we can't fix that - but we'll tell you exactly what's breaking in your process.

No. We only work with one customer type at a time. If you're an HR tech platform selling to enterprise, we won't work with another HR tech platform while we're working with you.

Your insights, your playbook, your positioning stay yours.

Month 1 (Weeks 1-4): Strategy & Setup

• ICP interviews, CRM analysis, competitor research, customer interviews
• Build TAM, verify contacts, set up cold email infrastructure
• Buy and set up all necessary tools
• Hire the SDR for your account
• Write initial scripts and emails
• Create consulting report from ICP workshops
• Start small test campaigns
• First meetings start coming in (usually Week 3-4)

Month 2 (Weeks 5-8): Optimization & Scale

• Double down on what's working from Month 1
• Kill what's not working
• Ramp up call volume and email sends
• Iterate scripts weekly based on objections
• Introduce regular reporting and KPI tracking
• Hit 3-5 meetings per week consistently

Month 3 (Weeks 9-12): Predictable System

• System is dialed in, hitting 5+ meetings per week
• Document entire playbook for handoff
• Train you or your team on how to run it
• Decide: take it in-house or we keep running it

Usually Week 3-4.

Week 1-2 is setup (domains, lists, scripts). Week 3 we start outreach. First replies come in within days, first meetings book within 2-3 weeks of starting outreach.

If you're in a fast-moving market (SaaS, tech), it's faster. If you're selling to slow-moving enterprises, it takes longer.

Yes. Once we hit 5 meetings per week consistently, we can scale to 10-15 by:

• Adding more SDRs
• Expanding to additional personas or verticals
• Increasing email volume across more domains

We just need to prove the system works first before scaling.

90 days for the full program. That's the minimum time needed to build, test, and validate an outbound system.

If you want to bail after 30 days, you can - but you won't have a working system and you won't get a refund. Outbound takes time to dial in.

If you're not ready to commit to 90 days at $20k, you can opt for our 30-day consulting program at $8,000 (one-off). You get everything we discussed - ICP workshops, CRM analysis, social proof assets, infrastructure setup, playbook creation - just without the execution and testing, and obviously no guarantee.

You also get an additional 2 months of Slack support after the initial 30 days to help you implement and run the playbook we delivered.

After 90 days, you have two options:

Option 1: Take the playbook and run it yourself. You own everything - lists, scripts, infrastructure, social proof, processes. We'll train you or your team to execute it.

Option 2: Continue working with us:

• Managed SDRs at $6k/month per rep
• Cold email service starting at $5k/month
• Combination of both
• Or consulting basis at $300/hour (minimum 10 hours)

Either way, you walk away with a system that works. We don't disappear - the entire point is building something that lasts.

We document everything in Month 3:

• Playbooks, scripts, objection handling
• List building process and targeting criteria
• Email sequences and cadences
• Calling schedule and best practices

You can buy out our SDR full-time, or hire your own and we can provide training on the playbook when the time comes. The system we built is yours to keep.

We've worked with fintech, healthcare tech, and enterprise software with strict compliance requirements. We follow your legal guidelines, get your approval on all messaging, and document everything.

If you have specific compliance needs, we build around them. It's slower, but we've done it before.

Weeks 1-2: Very hands-on. 3-5 hours total for interviews, CRM walkthroughs, and strategy alignment.

Weeks 3-12: 1-2 hours per week for feedback calls and taking the meetings we book.

We handle everything else - calling, emailing, list building, iteration, reporting.

Important: You need to be bought in. We can't deliver results if you just dump this on us. We need you with us every step of the way - involved and engaged. You can't clock out. This is your future funnel.

If you're not ready to move forward at $20k, that's fine - although you're getting a 43% discount compared to the regular price ($35,000).

However, you have another option:

$8k Consulting Package - 30-day outbound engine build-out (without the execution and testing). You don't get the guarantee, but you get the full 30 days of outbound strategy, ICP workshops, infrastructure setup, playbook creation, plus another 60 days of Slack support as you implement your new playbook.

If you're considering hiring someone from Upwork or getting more affordable labor to get this done - you should hire them. Get a feel for what it's like to waste $6-10k on someone with no process, no accountability, who can "just get it done."

Then you can join other founders that find themselves in the same situation.

We've seen this scenario too many times.

You look for a cheap option when choosing a grocery store. You look for expertise when building the most crucial funnel for your company.